1、整合公司資源,確定(ding)網(wang)(wang)(wang)(wang)站(zhan)(zhan)功(gong)能(neng)。根據公司的(de)需要和計劃,確定(ding)網(wang)(wang)(wang)(wang)站(zhan)(zhan)的(de)功(gong)能(neng)類型(xing)(xing)(xing)(xing):企業(ye)型(xing)(xing)(xing)(xing)網(wang)(wang)(wang)(wang)站(zhan)(zhan)、應用型(xing)(xing)(xing)(xing)網(wang)(wang)(wang)(wang)站(zhan)(zhan)、商業(ye)型(xing)(xing)(xing)(xing)網(wang)(wang)(wang)(wang)站(zhan)(zhan)(行業(ye)型(xing)(xing)(xing)(xing)網(wang)(wang)(wang)(wang)站(zhan)(zhan))、電(dian)子商務型(xing)(xing)(xing)(xing)網(wang)(wang)(wang)(wang)站(zhan)(zhan);企業(ye)網(wang)(wang)(wang)(wang)站(zhan)(zhan)又分為企業(ye)形象型(xing)(xing)(xing)(xing)、產(chan)品宣(xuan)傳型(xing)(xing)(xing)(xing)、網(wang)(wang)(wang)(wang)上營銷(xiao)型(xing)(xing)(xing)(xing)、客(ke)戶服務型(xing)(xing)(xing)(xing)、電(dian)子商務型(xing)(xing)(xing)(xing)等。
2、根據網站(zhan)要達到的目的,確(que)定(ding)網站(zhan)的功能。
3、為什么要建立(li)網站,是為了樹立(li)企(qi)業(ye)形象,宣傳產品(pin),進(jin)行電子(zi)商務,還是建立(li)行業(ye)性網站?是企(qi)業(ye)的基(ji)本需要還是市場開(kai)拓的延伸(shen)?
4、企業內(nei)部網(Intranet)的建設情況和網站(zhan)的可(ke)擴展(zhan)性。